Is this you?
When do you need targeted learning?
“Performance in one area isn't where it needs to be.”
“We've got a major change coming and everyone needs to be clear on their part.”
“Our franchisees and partners don't understand our business well enough.”
“Customers aren't getting the best out of our product.”
Where it helps
Where does targeted learning help?
Lifting capability
Driving performance in a particular area or across the organisation, with learning that changes behaviour and shows a return.
Strategic initiatives and change
Making sure everyone gets the right messages and is clear on goals, expectations, priorities and their role.
Partners and channels
Helping franchisees, retailers, distributors and licensees understand your business so you both get more from the relationship.
Customers and your IP
Educating customers and partners to use your product or IP accurately, so your brand stays intact.
The right mix
What formats does targeted learning use?
In the room
Interactive workshops, group scenarios and simulations, and virtual sessions.
On the job
Coaching kits, leader-led toolkits, quick reference guides and performance support tools.
Digital
eLearning, interactive and branching video, web-based apps, animation and instructional games.
To make it stick
Spaced refreshers, assessment tools, and reward and recognition elements.
Recent work
Targeted learning we've delivered
Business Credit Cards
Increasing banker confidence when discussing and recommending business credit card products.
Read the case study →
Customer First
Helping Auckland One Rail deliver on its Customer First promise.
Read the case study →
Security Training
Reducing risk to people, customers and assets through scenario-based learning.
Read the case study →
In their words
“(Optimism) provided an end-to-end solution, and are real experts in what they do. We feel like we've found a partner who will help us and our people on our customer development journey.”
Customer Experience Development Manager, Auckland One Rail
FAQs
Questions about targeted learning
Is targeted learning face-to-face or digital?
Either, and usually both. We pick the mix that suits your people and the change you need, from workshops and coaching kits to eLearning, video and quick reference tools.
How do you know it's worked?
We agree the outcome up front and design towards it. For Auckland One Rail that meant higher customer satisfaction, more compliments spread across more people, and fewer complaints.
What kinds of problems does targeted learning solve?
Lifting performance in a particular area, landing a strategic initiative or change, helping franchisees, retailers, distributors and licensees understand your business, and teaching customers and partners to use your product or IP accurately.
Who has Optimism delivered targeted learning for?
Recent projects include business credit card training for BNZ, the Customer First programme for Auckland One Rail and scenario-based security training for Westpac.
Testimonials
What our clients say
The initiative is highly cost-effective and provides an efficient and flexible learning environment for students. There are ongoing returns from higher margins from such a low-touch offering, with automated online delivery, assessment and certification.
They provide an end to end solution, and are real (experts) in what they do. We feel like we've found a partner who will help us and our people on our customer development journey.
I have had the pleasure of working with the Optimism team over the last 14 months. In my opinion they are professional, efficient, thoughtful and innovative. They have helped me deliver my project outcomes of a highly engaging learning pathway and if I had the opportunity I would jump at the chance to work with them again.
We engaged Optimism as our eLearning provider … and they provided us with a service that can only be described as outstanding. They took an interest in our business and ensured they understood our vision before beginning work with us.
When Gallagher embarked on our eLearning strategy we searched for a company that could fulfil our strategy and give us something that represented our brand and values. Optimism had a good track record and already had undertaken work for other big brands over many years. The team knew the industry and had clear guidance to help us plan our strategy and have a clear outcome. ....the feedback has been overwhelming.
We thoroughly enjoyed working with Optimism and are thrilled with the work they produced for us. The team are really collaborative; we always felt like they got it and we were all on the same page. We've had great feedback that the blended approach has made the new workshops far more engaging and they feel more confident as a result. In short, we highly recommend working with Optimism!
The team at Optimism were always professional - they did what they said they would do and asked excellent questions to understand our needs. The mix of digital and traditional modalities was a perfect fit for our people and we've had great feedback from participants. We have also cut down training time and improved on the rate to competency time frame. We're thrilled with the result!
I and my team enjoyed working with Optimism. They were quick to build a professional rapport with us. They were organised in their work, and meeting deadlines. They were proactive in managing any concerns, keeping SMEs connected, and didn't shy away from the tricky problems of the subject matter. We found Optimism professional and easy to work with.