Case study
·
NZ Blood Service
Company Induction
Providing a streamlined, engaging experience from pre-start to on-job performance.


Industry
Government & Public Sector || Healthcare & Aged Care
Focus area
Employee Induction & Onboarding
Approach
eLearning & Digital Learning || Immersive & Experiential Learning || Performance Support & Workplace Tools || Video & Animation || Coaching & Development Toolkits || Learning Strategies & Frameworks
Service
Learning strategies & frameworks
At a glance
What was the challenge, and what changed?
The challenge
What we built
The result
The full story
How did the project come together?
About our Client
New Zealand Blood Service (NZBS) was created on 1 July 1998 to provide the people of New Zealand with safe, appropriate and timely access to blood and tissue products and related services to meet their health needs. NZBS takes responsibility for the development of an integrated national blood transfusion process from the collection of blood from volunteer donors to the transfusion of blood products within the hospital environment - a vein to vein transfusion service.
The Brief
NZBS asked us to redesign their induction programme to provide a streamlined, engaging developmental experience from pre-employment through to on-job performance.
Our Role
We consulted widely within NZBS to design an integrated induction solution. The solution includes:
Induction Framework
Facilitation resulting in a visual framework & pathways, giving everything its place & making it easy to prioritise.
Graphical Customer Journey
Visually showing how all roles support the customer - animated & narrated illustration for eLearning, or static for print.
eLearning modules
A series of modules including Welcome to NZBS, Working at NZBS, Promoting Safety, Keeping Information Secure, Safety for Contractors.
Managers' Guide to Induction
Document including preparation, checklist, session outlines, review prompts, buddy guidelines, etc.
Inductee Notebook
Printed document for self-tracking, self-initiated learning.
The Results
- Takes advantage of new recruits' enthusiasm for their new role
- Fosters engagement and connection before their first day
- Develops a foundational understanding of NZBS and its context
- Ensures consistency of content, key messages and the induction experience
- Streamlines the procedural and compliance components
- Compliance reporting for audit purposes
- Reduces time and resource spent inducting new employees
- Improves overall time to productivity
- Improves the experience for new staff




In their words
We found Optimism to be highly professional, innovative and easy to work with. They took the time to understand us and our challenges up-front meaning we ended up with exactly what we needed at the end of the process. In addition the quality, performance to agreed timelines and budget were spot on.
HR Director, NZ Blood Service
Got a challenge like this?
Tell us about it. We've probably seen something similar.
